Search Engine Optimization is the process of improving exposure and ranking of your website in search engines to drive organic traffic to your site. Organic traffic is targeted but unpaid and natural traffic. Types of organic traffic include different types of web searches, image searches, video searches, and content-specific articles.
How does a search engine render results from a search query?
Search engines quickly sift through thousands of web pages to present content using the search terms or key words that a visitor uses to perform a search. A search engine returns results from those highly-searched keywords on what is called a SERP (search engine results page).
Here are some Search Engine Optimization terms explained:
The goal of implementing an effective search engine optimization strategy will eventually get your site closer to page 1 and rank very well for the query searched. How do you ensure your site ranks high in Google's page results?
One must keep in mind that there is no guarantee that your site will make it on to page 1 because even Google doesnt make that promise due to ever-changing algorithms and guideline updates. Your site wont appear in Google's high-ranking results just because it was submitted to its search engine
Remember it will take time before you see results from implemented SEO strategies so expect that time frame to be at least 4 to 12 months before you see the full benefits of your SEO campaign. Monthly SEO campaign reports are provided so you can track your site's progress and be kept up to date with your site's search engine optimization status.
If you need expert help with search engine optimization, contact us today.
Google's products and SEO Marketing services are an online powerhouse that when used correctly can explode your business by allowing customers to locate you no matter where they might be.
If you want to check your site's health, search engine's ranking factors, mobile responsiveness, and other ranking factors then request a comprehensive SEO web site audit today. Our SEO audits also come with a free 15-minute consultation to review your site's results.
These are some of the factors we focus on in an SEO web audit: